"I booked my first co-star role on Unbreakable Kimmy Schmidt + produced my own short-film"
"Helped me focus... great feedback on my brand, photo, website, and new business cards"
“Before I took Tony's Social Artist Training, I had a basic online presence with a website and social media platforms. I didn't have much knowledge as to how to bring myself to my website. I knew I liked pink, so my website was very pink, but I wouldn't call it an outstanding representation of myself. I wasn't sure if I'd have the time to progress through a weekly course. I realized that I needed to MAKE time to progress through a weekly course. I loved the weekly trainings, and then getting to attend the live Q&A with Tony and a guest each week to get a chance to ask questions that came up was extremely helpful. I felt like I got a lot of personalized attention which can be rare in a group setting. I remember in one of the courses, Tony talked about this comedian he worked with who had an amazing picture of her face smushed against a glass door, but she wasn't using it anywhere on her website which was more uniform in terms of material. He suggested that she put that picture front and center and I remember something clicking. Tony doesn’t just teach basic do's and don'ts, but he really works to help everyone capture their unique essence online and that's what I love most. With the help of my incredible sister, I took what Tony taught us and completely revamped my website. It matches the professional that I am and want to be, and is a great extension of me. Tony's advice to me when I first started the course, was to distill my goals down to one goal to focus on at first. Once you know your goal then you can define your audience. I'd been describing myself as a real-life Kimmy Schmidt meets Amy Adams in Enchanted, and it took me some time, but I booked my first co-star role on none other than Unbreakable Kimmy Schmidt. And I produced my own short-film as a princess in NYC that screened at a film festival. I am still much stronger with Instagram than Twitter, but I've learned how to use both to my advantage in terms of connecting with my audience and furthering relationships. They're pretty powerful tools once you learn how to use each one!”
-Rebecca Knowles, Actor + Producer, New York, NY
"Helps you realize your presence... gave me a renewed excitement for putting myself out there"
"I needed to refresh and modernize all the business communication skills I had in the industry to propel the work that I do into money making ventures. I wanted to learn more and faster about how to reach the people who can make these things happen, as I'm beginning to understand how much I don't know and how much there is to learn about how to sell myself! Presence helps me focus. I need to review several times. I am beginning to see the light. I've received great feedback on my brand photo, website, and new business cards. Do it! Utilize the community, too."
-Tony Lopresti, Actor + Educator, New York, NY
"I'm really grateful for Tony's information and guidance... program is well-made and fun"
“I felt lost and stuck trying to re-start my acting on-camera. I was great on headshots and so-so on other images. I struggle with the photo session itself. My wardrobe is always hit or miss (which is why I always bring in several selections), then smiling and getting the commercial ‘money shots.’ My eyes scrunch up when I smile and I'm also self conscious. Tony gave me a renewed excitement for putting myself out there: bringing me rather than what I think others want me to be. I love the image tips you have in here and the 'permissions.' I love the playlist, helpful worksheets, that there’s a weekly call-in! Really good stuff. Presence helps you realize your presence.”
-Laura Ann Parry, Actor, Chicago, IL
"I finally took the action I was putting off, and I feel a million times better"
“I'm always looking to learn new things about perfecting my marketing and branding. I've enjoyed everything Tony has done thus far, so I'm always excited to hear what advice he has to give. I knew my photos needed an update, but that's been more of a budget issue than a knowledge issue. Honestly, the most frustrating thing is lack of budget, but the second most frustrating thing is knowing your personal branding and direction you want the photos to go in. This is where PRESENCE comes in handy. I'm feeling more motivated to update my photos. I've set up a plan, put it in writing, and I'll start saving up some funds to execute the vision. I haven't launched everything just yet, but I have cleaned up my existing content. I'm also thinking that I'll abandon the idea of managing too many social media account for every aspect of my brand - it's exhausting to keep up! I'd say, if you don't know much about, marketing and branding yourself, or need help taking the right types of photos, then go for it! I'm really grateful for Tony's information and guidance. The program is well-made and fun.”
-Isabella Tugman, Actor, Singer, Voice Over Artist, and Film Producer, Austin, TX
"Always brilliant, always ahead of the curve... so easy to work with"
I had no clue what to do. I only had headshots. I didn't know how to brand myself or what to do in my photoshoot. I didn't feel confident in myself. I felt clueless. However, I loved Tony's free workshop. Because I thought he would be too expensive to work one-on-one with, I signed up. Even though I'm working with him one-on-one now too, I think this is super helpful on the side. I have tangible homework to do to know how to present myself, how to pick a photographer, how to be the CEO of me, and how to plan out photos! Someone said they thought my "apartment" website was my "dream home" and they couldn't wait to see the finished result. I also ended up redecorating my place—because Tony said to do a photoshoot in there. I finally took the action I was putting off, and I feel a million times better in my home! Work with Tony, now. I love him. He'll change how you see yourself, and that will effect how other's see you. Do it!
-Courtney Rioux, Actor + Coach, Chicago, IL
"Inclusive and non-intimidating... genuinely wants to make a difference in our lives"
"Musical Theatre Educators' Alliance was fortunate enough to have Tony present for us at our annual conference in San Diego in 2016. Everyone was so impressed and enamored with his knowledge and his presentation that we commissioned him to help us with a major organizational rebrand in 2017 and then we invited him to speak as a special guest at our conference in 2019 at NYU. I also personally contracted him to do a Skype lecture for my students when I was Head of Musical Theatre at Shenandoah Conservatory. Tony is always brilliant. He is always ahead of the curve. He is so easy to work with. And he knows the business as well as anyone. I cannot recommend him highly enough, for personal work or for a company--Tony can do it all!"
-Jonathan Flom, President, Musical Theatre Educators' Alliance
"Nothing less than a miracle that’s been waiting to happen for us all for a long, long time""
“Tony Howell’s presentation at the Musical Theatre Educators’ Alliance Conference in NY was incredibly informative and appreciated by educators from all over the world. He presents his work in a way that feels extremely inclusive and nonintimidating. It is clear he genuinely wants to make a difference in our lives and is passionate about his company. I plan to bring him to campus soon to share his knowledge with our musical theatre students so that I can better prepare them for the industry today.”
-Stacy Alley, Director of Musical Theatre, The University of Alabama, Vice-President, MTEA
"Wizard... comprehensive picture of who I am... the work and the person"
“The Tony Howell Method is nothing less than a miracle that’s been waiting to happen for us all for a long, long time. As a husband/father/teacher/performer/director/choreographer/Tony nominated Broadway veteran, the most miraculous thing of all is that Tony discovered this brilliant method by being open and by challenging himself to go deep into his own artist consciousness. The Tony Howell Method happened because he began asking himself very specific questions relating to who he is and why he wants to do this work. Let Tony take you down your very own yellow brick road so that your ‘somewhere over the rainbow’ becomes a real place where you can create your very own method of artistry.”
-Lara Teeter, The Conservatory of Theatre Arts at Webster University, St. Louis, MO
"300 followers to 10K and media coverage"
“My web presence was scattered and outdated. I had incorrect IMDb info and no website. After setting aside the time to do some careful and strategic thinking, then battling my own inertia around pooling information, I hired Tony Howell. He is a wizard! Tony’s professional, prompt, funny, and a great listener. He makes you feel like you are the only one in the world who has a website! Now, I now have ONE location for all my different modes of expression and teaching. I can direct people to my website and people can receive a much more comprehensive picture of who I am, the work I do, as well as the person I am. Thank you!!”
-Victoria Clark, Artist + Teacher, New York, NY
"Exceptional and healing and encouraging... incredibly empowering"
“Tony is awesome. He is the person who first gave me guidance on social media (I'm now almost at 10K followers from about 300.) But the number isn't as important to me as what it has generated. I have received lots of media coverage, connected with major players in the music business, been asked to write for several publications and have met people in person and formed relationships all because of Tony and what he taught me about engaging on Twitter! I returned for the full brand audit—which is worth its weight in gold. Tony is super smart and very up on today's branding and digital platforms. There's a lot of info to take in, but take it step-by-step and you will see great results! Highly recommend.”
-Leslie Becker, Artist + Entrepreneur, New York, NY
"Web presence grew exponentially from total ignorance to social media popularity"
“Besides my writers residence online portfolio and published work via search, my web presence was nonexistent. I wasn’t sure how I wanted to come across, and not sure if I was ready. Still, I needed to just do it. It was the right time, in a deeper place. Tony's energy is exceptional and healing and encouraging. Sincerely. It was so fabulous to meet in NYC when we were in final stages, to sit down and feel our collective spirit. He anticipates needs so well that I never felt I was lost for help or alone ... not one moment. His tutorials are exceptional. He cares and you can feel it! Having a website with all of my skills on it was incredibly empowering and allowed me to connect with people. I would say this year has been the biggest year because, while the first edition was excellent, I was not positioned in a place in the world and personally to really see the power of it. Now I have formed a deeper relationship with the whole site and it is alive to me. I update content and send newsletters and get feedback from people who are so impressed that I do so many things. I’m almost a year in Switzerland, and the impression people get from my site is important to networking here and building my entire life. That Swiss people are impressed is a huge compliment!!! Tony and his team are so great and supportive and I am continually humbled by how much they still keep in touch with and care about me as a client. I would recommend them over and over! I’d start with an audit to at least begin to hone your public facing image online. The whole process is ongoing, but we all have to start or at least be aware of the consequences of avoiding it.”
-Emily Alp, Artist, Langenthal, Switzerland
"Countless performance and teaching opportunities, including a show on Broadway!"
“Before working with Tony, my web presence was abysmal. His full-service instruction and clear expertise filled me with confidence. He simplifies everything and makes it seem easy. My online presence has since grown exponentially from total ignorance to social media popularity. Of course, that carries a ripple effect. If my name was Goldilocks, I’d have to say ‘Everything is just right!’”
-Roma Torre, NY1 Anchor + Theatre Critic, New York, NY
"Clear goals, outcomes, efficiency + timelines!"
“My web presence was nonexistent, out of date, and not user-friendly. #Sad. Having zero knowledge with site building/computers, I found great ease and joy with meeting Tony. He’s a wonderful person to work with. He delivers exactly what the client wishes and beyond—with personal and unique touches. I have complete confidence in him, his ideas, and could not have wished for a friendlier and creative person. The ability to control my own site, to update whenever I need and have it look professional and beautiful, I could not be any happier with the process. Since working together, I’ve had countless performance and teaching opportunities, including a show on Broadway!"
-Dr. Ray Wong, Pianist, New York, NY
"No matter the level—it'll take you higher"
“I did everything myself for the last 10 years. I had pretty basic knowledge of social media and email, but didn't have anything under one umbrella. I was nervous giving up control and paying for an expensive service, but Tony was clear about his vision for me. He also knew the tools to help me there and my past history from an outside perspective. Tony offers clear goals, as well as and outcomes with efficiency and timelines! I now only have ONE inbox for everything. Coaching request forms are more efficient, and I learned how to customize template responses on emails and how to keep my brand and messaging consistent.”
-Natalie Weiss, Artist + Entrepreneur, New York, NY
"Known movie director found me on Twitter and offered me a role in his new movie after looking at my website!"
"Tony Howell is incredible. What an asset he has become in my professional life. I was always of the mindset that someone with a career like mine didn't need a website. Oh boy, was I wrong. Tony helped me to realize that I needed the 'right' website, something especially for me. What a gift he has been—and he's the gift that keeps on giving. I literally have a place where professionals, regular people and employers who are interested in me can go learn what I'm doing and explore what I've done—all in one clean, concise, and very cool place. I only share when I think it's beneficial. Tony Howell's expertise and knowledge would benefit any artist's career. No matter the level—it'll take you higher!"
-Nathan Lee Graham, Artist, New York, NY
"Clear with my own goals through a process that is FUN"
“Without a website showing who I was, I was at the mercy of anyone on the internet who wanted to write or post about me. I was controlled by others. Though I was nervous about putting myself out there, I realized it was important for potential collaborators to know who I was from my point of view. Tony is a social media expert on Backstage, which is where I discovered him. After reading his articles, watching his #TellMeTony videos and visiting his website, I knew Tony was the one for me. Tony made the process of creating a website so easy and helped me create my place on the web that I am thrilled with. Tony is clean, clear, concise, and gives you straight answers. He’s direct, creative, professional and trustworthy. He turned what I thought would be a potentially nerve wracking experience into a fun opportunity to explore myself. Not only did Tony deliver a beautiful, well crafted website and set me up on social media platforms (which gave me the opportunity to share who I am with anyone interested in learning more about me), but he exceeded my expectations all the way around. In fact, a known movie director found me on Twitter and offered me a role in his new movie after looking at my website!”
-Mindee de Lacey, Actor, Los Angeles, LA
"Excellent customer service, follow-up and analytics"
“I had zero online presence. No website, and a pretty non-existent social media presence. Even the thought of "putting together" a website was overwhelming. I resisted the idea and didn’t take action on it for many years, because it felt like a hurdle that would be too great to overcome. I just couldn't wrap my head around the idea, let alone know where to start. There was also an element of fear about putting myself out there to the world, and not being super clear about how I wanted the world to see me. I knew I couldn't do it alone. I needed to hire someone to help guide me. I met Tony through a mutual friend who's website and web presence I love, and after a meeting Tony and discussing my goals and hearing how he could help me, I said yes! The journey began! I love that Tony helped me narrow down my vision to a very clear and specific set of goals for how I want my web presence to represent me and the work I do. I love that I have to dig deep to get clear with my own goals through a process that is FUN. That's the imperative part of the process that I have enjoyed the most - it is FUN. In my experience (though I know Tony offers a lot more in other areas!) Tony’s provided me with a beautiful website and web presence that is, at it's core, a true, authentic representation of me. Beyond that product, Tony provides a hands on, personalized process that feels safe, supported and inspiring. My site hasn't launched yet - but I've gotten incredible feedback just from the temporary site. I can't wait to see the internet explode once my full site launches! 🤓”
-Sara Brians, Director, Choreographer + Educator, New York, NY
"Efficient, creative, supportive, and WISE"
"Tony and his team delivered the website I envisioned—clean, crisp, modern, user-friendly and exciting! They’re extremely helpful once the site is launched as well as with excellent customer service, follow-up and analytics. I also love how many visitors to the site remarked at how easy this redo was to navigate. Thumbs up from everyone!"
-Lea Salonga, Artist, New York, NY
"Streamlined my life + grew my client base exponentially"
"I'd been wanting to do a website for so long I can’t even tell you, and Tony helped me make this dream come true. He is EXCELLENT at what he does and from the first moment we spoke on the phone, I knew I was gonna love the hell out of him. Tony is efficient, creative, supportive, and WISE. He has a great eye for details and is just literally a dream! I am so proud of this site, and the feedback has been so beautiful and it lets me know it’s doing exactly what we wanted it to do!!! I am so grateful! My website is going to change peoples lives and this truly is my 'dream home'!"
-Sierra Boggess, Artist, New York, NY
“My web presence was a mess. Scattered. I basically had two businesses that should have been one, but I was nervous having to uproot what I had to start something new and from the ground up. Tony helped me rethink who I am, what my business does, and clearly presented me a path to success. Realizing that what I had was garbage, and because what Tony said made sense (especially in the clear and persuasive way he delivered the idea to me), I took advantage of his FULL. SERVICE. AWESOMENESS. Tony dedicated time to me and made me feel like I was the only thing that mattered until the project was done. He streamlined my life and my client base has grown exponentially and I owe a lot of that to my website. My website is now a TOOL for me to use to engage clients. It's more than JUST a portfolio. I’ve gotten so many compliments --- SO MANY. People literally look at my site and go ‘Oh wow, You're legit!’ If you’re looking for a knowledgeable, trustworthy professional to assist you in identifying and executing your brand and making your website so kick ass—then Tony is absolutely your guy. He just gets it. He’s a master of the craft of online: website, SEO, brand execution, and understanding your audience. He makes clear what was once a muddy mess in my brain. Tony's services are worth the investment!!"
-JJ Ignotz, Photographer, New York, NY